Partnerships
I create customers for brands that want to reach women ready to invest in their homes.
I help intimidated beginners become confident DIYers through relatable, actionable content. I bring a 20-year background as a professional coach to product education, which means I know how to make a complicated tool feel possible to someone who has never held one.
667K
Combined following
17M
Reach
13%
Engagement
80%
Women
68%
Homeowners 25-65
Facebook 383K · TikTok 131K · Instagram 120K · YouTube 33.5K · Pinterest 1M+ monthly impressions · 1,800 email subscribers · 84% United States
$24,500
in tracked sales from a single Lowe’s campaign.
9.2M reach · 5M views · 189.7K likes · 5.5K comments · 0.97% engagement rate
My community doesn’t just watch, they purchase. When I feature a product, my audience wants to know where to buy it, how much it costs, and how to use it.
Recognition
Top 100 Lowe’s Creator
Ranked nationally by Lowe’s
Gold Star Amazon Influencer
Amazon’s performance tier
2026 Reelies Finalist
Best DIY Reel
2025 Reelies Winner
Best Use of a Song
What makes me different
- I serve an underserved market. Women who feel intimidated by DIY but desperately want to learn.
- My content is searchable and evergreen. Tutorials keep driving traffic and sales months after posting.
- I don’t do forced endorsements. Products get integrated into real projects I was building anyway.
- They’re actively looking to buy. 80% of my comments are some version of “where did you get that?”
New for 2027
An American renovating an abandoned house in Japan
In February I’m moving to Japan to buy an akiya, one of roughly nine million abandoned houses across the country, and renovate it myself on camera. Almost nobody is documenting that in English with real costs and real mistakes.
It’s a year-long story with an audience already following it, and there’s room in it for tools, materials, travel gear, and home brands that want more than a single post.
空き家を、住める家に。
What I can make
Single platform
- Instagram Reel, with collab use, product tags and ManyChat automation
- TikTok video, native and trend-aware
- Facebook Reel to 383K followers
- YouTube Shorts with YouTube Shopping integrations
- YouTube long-form, 8 to 15 minute tutorial
- Photo post or carousel
- Stories, 3 slides with links, codes and ManyChat automation
- Pinterest pin for evergreen search traffic
Amplification
- Blog post, SEO optimized, with tutorial steps and product links
- Email feature to 1,800 subscribers
- Permanent link placement on my resources page
Licensing
- UGC usage rights, commercial use
- Whitelisting for paid ads from my accounts
Custom Packages
Starter
1 Reel · 1 TikTok · 1 Short · 3 Stories
Growth
2 Reels · 2 TikToks · 1 long-form · blog post · email feature
Premium
3 Reels · 3 TikToks · 2 long-form · blog · email · 3 months link placement · 6 months UGC rights
Brands I’ve worked with
Lowe’s · Wayfair · WordPress · Public Storage · Vornado · Anker · Blick Art Materials · HungryRoot · Linens & Hutch · Wispr Flow · 30 Seconds Cleaner · Carbona · Mixbook · Ollie’s · Safer Home · Artika · PuroAir · Zenith
Tell me what you’re working on
Send me the product, the timeline, and roughly what you’re hoping it does. I answer everything, including the ones I say no to.
